Privacy Policy

1 Who We Are

NEXT Healthcare Solutions, LLC ("NEXT," "we," "us," or "our") is a physician-led healthcare management organization headquartered at 3535 Little Rd., Trinity, FL 34655. We own and operate Accountable Care Organizations (ACOs), a Medicare Advantage MSO, and Commercial Value-Based Care (VBC) contracts in partnership with independent primary care practices.

This Privacy Policy applies to the website located at www.nexthealthcaresolutions.com (the "Site") and describes how we collect, use, disclose, and protect information when you visit the Site or submit an inquiry through any of our forms.

2 Information We Collect

Information You Provide Directly

When you submit a contact form, an ACO enrollment inquiry, or schedule a consultation through our Site, we may collect:

• Full name and professional credentials (e.g., MD, DO)
• Practice name and specialty
• Email address and phone number
• Practice state and number of providers
• Current payment model participation (e.g., MSSP, fee-for-service)
• Any additional information you voluntarily include in form fields or messages

Information Collected Automatically

When you visit the Site, certain information is collected automatically through cookies and similar tracking technologies, including:

• IP address and general geographic location
• Browser type, operating system, and device type
• Pages visited, time spent on pages, and referring URLs
• Clicks, scroll depth, and other engagement signals

3 How We Use Your Information

We use the information we collect for the following purposes:

• To respond to inquiries — contact you about ACO enrollment, program options, or other services you asked about
• To schedule consultations — coordinate calls and follow-up communications with our advisory team
• To provide enrollment support — assist physician practices through the CMS ACO application and contracting process
• To improve the Site — analyze usage patterns to enhance user experience and content relevance
• For marketing communications — send informational updates about ACO programs, CMS policy changes, and NEXT Healthcare services (you may opt out at any time)
• For legal compliance — meet our obligations under applicable federal and state law

We do not sell your personal information to third parties.

4 Third-Party Services

We use the following third-party services to operate our Site and business. Each has its own privacy policy and data practices:

HubSpot (CRM & Forms)

Contact and enrollment form submissions are processed and stored by HubSpot, Inc. HubSpot stores your submitted information in a CRM system used by our advisory team to manage follow-up. See HubSpot's privacy policy at legal.hubspot.com/privacy-policy.

Google Analytics & Google Tag Manager

We use Google Analytics (via Google Tag Manager) to understand Site usage. Google Analytics uses cookies to collect anonymized data about how visitors use the Site. You can opt out at tools.google.com/dlpage/gaoptout. See Google's privacy policy at policies.google.com/privacy.

Google Ads

We use Google Ads conversion tracking to measure the effectiveness of our advertising campaigns. This may place a cookie on your device when you click an ad. See Google's ad settings at adssettings.google.com.

Calendly

Our Site includes an embedded Calendly scheduling widget to allow you to book a consultation. If you use Calendly, your name, email, and appointment details are processed by Calendly, LLC. See Calendly's privacy policy at calendly.com/legal/privacy-notice.

We may also share your information with trusted service providers who assist us in operating our business, subject to confidentiality obligations. We do not share your personal information with unaffiliated third parties for their own marketing purposes.

5 HIPAA Notice

NEXT Healthcare Solutions operates as a healthcare management organization and, in the context of our ACO and VBC programs, we handle PHI only through separate, HIPAA-compliant agreements, systems, and business associate agreements (BAAs) with our member physician practices. Those activities are governed by our HIPAA Notice of Privacy Practices provided to covered entities directly.

This Privacy Policy governs the website only and does not describe how we handle PHI under our operational ACO agreements.

6 Cookies & Tracking

Our Site uses cookies — small text files stored on your device — to enhance your experience and to collect analytics data. The types of cookies we use include:

• Essential cookies — required for basic Site functionality
• Analytics cookies — help us understand Site traffic and usage (Google Analytics)
• Marketing cookies — used to measure ad campaign performance (Google Ads)
• Third-party cookies — set by HubSpot and Calendly when you interact with their embedded tools

You can control cookies through your browser settings. Disabling cookies may affect some Site functionality. For more control over Google's advertising cookies, visit adssettings.google.com.

7 Data Retention

We retain personal information you submit for as long as needed to fulfill the purposes described in this Policy — typically for the duration of an active business relationship and for a reasonable period thereafter for recordkeeping purposes. You may request deletion of your information at any time by contacting us at the address below.

Automatically collected usage data (analytics) is retained per Google Analytics' standard data retention settings, which can be configured to 2, 14, 26, or 38 months.

8 Your Rights & Choices

Depending on your state of residence, you may have certain rights regarding your personal information, including:

• Access — request a copy of the personal information we hold about you
• Correction — request that we correct inaccurate information
• Deletion — request that we delete your personal information
• Opt-out of marketing — unsubscribe from marketing emails at any time using the unsubscribe link in any email we send, or by contacting us directly
• Do Not Sell — we do not sell personal information; no opt-out is required

To exercise any of these rights, contact us at info@nexthealthcaresolutions.com or by mail at the address in Section 11. We will respond within a reasonable timeframe consistent with applicable law.

9 Children's Privacy

Our Site is intended for healthcare professionals and is not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe we have inadvertently collected information from a minor, please contact us immediately and we will delete it.

10 Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last Updated" date at the top of this page. For material changes, we may notify you via email (if you have provided it) or by placing a notice on the Site. We encourage you to review this Policy periodically.

Continued use of the Site after changes are posted constitutes your acceptance of the updated Policy.

11 Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us: